Automotive Management Accreditation

Developing managers for outstanding business performance
imi
Home News   Contact Us   Site map
Home > AMA Overview > Why choose AMA (Why choose AMA)

AMA Overview

Automotive Management Accreditation is a voluntary accreditation scheme designed to improve management and consistency of management within the retail industry.

Why choose AMA?

  • Industry driven – The IMI have conducted significant research within the industry to ensure the AMA scheme is relevant and assesses managers in the way employers want.
  • Simple and cost effective – The assessment lasts one day and follows a clear, structured approach to accreditation.
  • No prerequisite qualifications – Prerequisite qualifications are not needed for AMA assessment. Good managers can be measured without unnecessary cost.
    Online record of achievement – Record of achievements can be easily accessed online via the AMA website.
  • Progression – There are three levels of AMA assessment Levels 3 (First Line Manager), 5 (Middle Manager) and 7 (Senior Manager), providing a clear progression path.
  • Continuous improvement, via CPD – Accredited status is valid for a set time period. During this time, accredited managers will keep up to date using CPD and through regular e-communications from IMI.
  • Ethical development – AMA scheme ensures that accredited managers sign up to the Code of Conduct.